VIA's personalized video service - Direct Video - speaks directly to all of your audience members, individually, with a custom message at just the right time.
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about direct video
Video produced by VIA's industry pros
Customized to an audience of one
Automated SMS and email delivery by VIA
Concept to measurement then optimize to maximize results
SAMPLES
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CASE STUDY
130% increase in open rate and 115% increase in click-through rate ... 1915 South completely changed the nature of their post-transaction customer engagement. Direct Video not only opened a new line of communication for 1915 South, but it eclipsed their typical campaign performances. How can Direct Video change your audience engagement? Let’s find out. Click below to schedule a free discovery session.
Schedule discovery
five-step process
No complicated platform to navigate. VIA's team provides white-glove support for your campaign every step of the way. Here’s what you can expect from our personalized video solution.
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1. Discover & define the opportunities
2. Develop creative concept
3. Secure integration of your data
4. Full-service setup & automation
5. Measurement & optimization
Create personalized touch points throughout your customer journey. Send a simple post-purchase thank you, celebrate customer milestones or renewal details.
Nurture leads and improve conversions. By delivering relevant and personalized messages, you can effectively guide customers through the buyer's journey to maximize sales.
Personalized videos captivate viewers by directly addressing them, creating relevant and engaging content. This results in higher click-through rates, and longer viewing times.
Provide a unique and tailored experience. Showcase you value customers and are willing to go the extra mile to deliver a personalized experience.
INDUSTRY
E-Commerce
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Retail
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Automotive
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Healthcare
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Financial
Insurance
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Travel & Hospitality
Education
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Gaming
Real Estate
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Communications
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Investment
Home Services
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Utilities
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Direct Video is VIA’s end-to-end personalized video solution for custom-made video content tailored to address an audience of one - scalable and automated. By incorporating personalized data like customer names or product information, with cinematic-quality video templates we create highly engaging personalized customer journeys to improve engagement and maximize ROI.
Direct Video can work with any organization or business that is looking to elevate their customer journey. If you are looking to increase engagement, build trust, and drive conversions by addressing individuals directly and speaking to their unique pain points -VIA can help. VIA will start every new engagement by understanding your need, and crafting a compelling narrative that speaks to your audience of one in the most effective way.
Yourinvestment will be based on a few different factors – video production needs,data points and the volume of videos we will send to name a few. During our initial discovery, we will take adeep dive into understanding your goals, and what you will need from a productionstandpoint, customer data integrations, and how and when you want to send yourvideos. We are a partner in your personalized marketing strategy, and will workwith you to drive down the cost of effective audience engagement.
VIA is a full-service video production company, and we can help you if you need a brand new video or have an existing video that just needs to be updated. We can craft your video or give you some best practice insights on what works best for your personalized strategy.
HEAR IT FROM THE HORSES’ MOUTH
"I was initially a bit reluctant to entrust my story to a production company. However, as it turned out, I couldn't have been more pleased with the outcome. I trust you too will find John Haun and VIA Productions to be honest, consistent, and successful in creating a quality film."
Nick Saban
Retired Head Football Coach / University of Alabama
"We chose VIA Productions as our exclusive video production company for the Rivers of Hope foundation, and our experience was very positive. VIA’s service and quality of work were refreshing and we were always confident VIA was working with our best interest in mind. We trust VIA!"
Phillip Rivers
Former NFL Quarterback / Rivers of Hope Foundation
"I had wonderful experiences working with VIA during my tenure running marketing for an Ashley retail licensee. Great service, great creative, always looking to solve problems and add value. Highly recommend!!"
Jon Gadbois
Founder/ Gadfly Marketing
"VIA was creative and resourceful. I loved working with them for their drive to be innovative."
Kari
Co-Host / MythBusters
"The project management and attention to our our needs as client are wonderful. VIA shows great dedication to the work and strive to be client-focused an meet our needs."
Gabe D.
Sr. Creative Director / Ashley
